featured PROJECT: 2023
FlippAI: AI-Powered SaaS for Resellers
FlippAI is a SaaS tool I built to solve a problem I experienced first-hand: writing ads and tracking flips was a painful bottleneck for resellers. The app combines AI-powered ad generation, a searchable vault of 3,000+ profitable flips, and an intuitive deal tracker—allowing users to flip faster, sell smarter, and scale their side hustles.

The Problem / Opportunity
Every reseller knows the struggle:
- Writing compelling product descriptions that sell takes time.
- Tracking flips across multiple platforms gets messy.
- Inspiration for what to flip next runs out fast.
These pain points kept people from scaling their flipping side hustles beyond a hobby. I wanted to fix that with one clean, powerful solution. I realized a smarter, faster system didn’t exist—so I built one.

Solution / What I Built
FlippAI is a mobile SaaS app for iOS and Android that helps resellers write better ads, track profits, and flip smarter—powered by AI and real-world data. It’s also included as part of the Flipping Ninja Course, where students learn how to use it to boost profits.
AI Ad Generator – Users upload a photo, add a title and a few keywords, and click “Ninjify My Ad.” Within seconds, an optimized, compelling classified ad is generated—ready to post on Craigslist, FB Marketplace, or eBay.
Flip Tracker – A clean dashboard where users can log their flips (buy price, sell price, profit, platform, etc.) and track their progress over time.
The Flipping Vault – A searchable database of 3,000+ verified flips from my own portfolio. Users can explore what sells, at what price, and use it as inspiration to spot trends, find profitable items, and fuel their next big flip.
Training Courses: Built-in tutorials and onboarding content to guide new users and reduce learning curves.
Everything is connected via Airtable APIs and OpenAI integrations, giving users a smooth, real-time experience.






Process & Story
This started as a tool I wished I had for myself.
I built a prototype on nights and weekends—first the vault, then the tracker, then the AI layer. When I saw how fast my workflow became, I realized this could change the game for others.
The magic moment came during live demos. I’d take a random product, type a few words, click “Ninjify”… and boom. A polished, persuasive ad appeared. The user’s eyes lit up.
That moment sold the product better than any pitch deck could.
From there, I handled objections, showed my personal vault as proof, tied everything back to profit outcomes, and closed subscriptions on the spot.
But people didn’t just want the tool—they wanted the system. I built onboarding materials, tutorial videos, and structured pricing.
This was classic sales engineering in the wild:
- Identify pain → build solution.
- Show → don’t tell.
- Handle objections (“Is this really better than writing it myself?”) with live demos.
- Close the deal.

Impact / Results
- $300k+ in total revenue from flips, app subscriptions, and courses.
- Helped users pay off debts (one customer wiped out $18k) and launch their own flipping businesses.
- Users reported 5–10x faster listing times and consistently higher selling prices.
- Closed paying subscribers through demos, onboarding calls, and proof-driven marketing.
- Increased retention through a simple UX.

Sales Engineer Takeaway
This project is a perfect representation of:
- Product thinking — solving a real problem through a structured solution.
- PreSales — doing demos that convert.
- Objection handling — addressing concerns in real time and proving ROI.
- Consultative enablement — making the product feel easy to adopt.
I wasn’t just coding. I was selling, positioning, and enabling.
That’s exactly what I now bring into Sales Engineering roles: technical depth + persuasive communication = adoption and revenue.

Tools / Tech Used
- Airtable (Backend Database)
- OpenAI API (AI Ad Generator)
- WordPress / Custom Frontend
- Stripe / PayPal / ThriveCart (Payment Processing)
- Automation Tools (Zapier, Scripts)
- Video Tutorials & Onboarding Flows

Want to see how a solo-built SaaS can drive adoption through demos, storytelling, and clear ROI?
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